Blockbusters: Hit-making, Risk-taking, and the Big Business of Entertainment Anita Elberse
Publisher: Holt, Henry & Company, Inc.

It was a Alan Horn, on the other hand, had the opposite strategy: embrace risk and make a few huge bets a year. Dec 22, 2012 - I really didn't want to make another web site, so these pages were added to the web site for my artwork relatively recently. There are so many other ways to make a living. Lang's book is that she goes well beyond galleries and retail stores as outlets for your work. The first film on this list of likely blockbusters in 2014 is a perfect example of that, and the reason it's not much of a challenge to predict the next big box office hit. Oct 23, 2013 - The popular professor of business administration at Harvard Business School discussed her new book, Blockbusters, which looks at what drives huge success in the entertainment industry, and how these lessons can translate to other sectors. The belief was, as Elberse put it, “The hits of the past were artificial because consumers' choices were limited. Jan 18, 2014 - Blockbusters: Hit-making, Risk-taking, and the Big Business of Entertainment Why the future of popular culture will revolve around ever bigger bets on. Movie producers find something that works, they keep doing it. Sep 10, 2009 - Taking the Leap: Building a Career as a Visual Artist Though the primary focus is for 2-D artists, you can extrapolate on the ideas presented and jump-start your career. Kay Lang leads the reader through a .